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Strategy and Implementation Summary
What is your common line of attack to make your business a winner and how will you achieve this?
Tanning Parlor Marketing Strategy
What are the definite ways you are going to use in order to market your Tanning Parlor business to your present and impending clients. You can what's more add the expenditure involved in doing this and strategies involved in reducing your marketing overheads and how your marketing strategy can target your clients better. For example if you are using Pay Per Click as a system to go for Tanning Parlor patrons you may employ long tail keyword search phrases significantly than short generic words. This should lower your Pay Per Click expenditure as well as laser targeting your patrons; though it will of course take longer to set up. Read more about marketing strategy.
Tanning Parlor Pricing Strategy
How have you arrived at your prices for your products and services? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to put into operation to get the word out about your products and services to your potential patrons - are you going to do media releases, run events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some advantage above your competition that you can exploit to your gain? Are you capable of keeping your expenditure lower than your opposition so that you are at all times the cheapest? Do you have a premier location? Are you the first or the only one to provide a product or service? Are you capable of staying in front of the competition and if so what enables you to do this? Do you have a good class, trademarks, patents or a licence?
Web Strategy
Are you going to have no website whatever or an all singing and dancing website with bells and whistles on? In most case it's going to be something in-between these two, and you need to reason long and hard where your company is going to position itself. You can go and see this website and get more info as regards putting your Tanning Parlor business online.
Sales Strategy
How are you going to pick up sales for your Tanning Parlor business in the first place and how are you going to boost or maintain sales as time goes on? How much is every sale going to cost you? Make certain you know what questions to ask of your prospective patrons and know the answers to likely questions they will ask you. How are you going to encourage a relationship with your patrons to get yet to come sales from them? How are you going to monitor your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Tanning Parlor business proposal to assist you.
Management Summary
Management Team
Who are the core protagonists in your business?
Tanning Parlor Organizational Structure
What is the hierarchy of your business - who is the manager of every department in your organization?
Personnel Plan
This should be a listing of everyone in your company, how much they are paid and what if any share options they have for now and in the future. You can also add what type of contracts they have, short and long term and whether that is apt to alter in the future or not.
Tanning Parlor Financial Plan
Will you contribute all your own funding or will it be a blend of your funds, bank loans, or angel investors? Do you need help in writing your financial plan?
Tanning Parlor Break Even Analysis
How long will it take to get your capital investment back through sales of your products and services. You ought to represent this in graphical form. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Tanning Parlor Profit and Loss
You can represent profit and loss in the form of a monthly and yearly bar chart as well as tables. Observably these should be revised as your business goes along on a monthly basis. You can obtain a free profit and loss spreadsheet to assist you.
Tanning Parlor Cash Flow
You should have charts and tables to explain your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This ought to consist of all your critical information which makes your business tick. This should be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and ought to only be given to impending investors.
Exit Strategy
How exactly are you going to sell your Tanning Parlor Business?
Tanning Parlor Business Plan Page 1 | Tanning Parlor Business Plan Page 2
Useful Tanning Parlor Resources
Tanning Parlor Marketing Plan | Tanning Parlor Equipment | Tanning Parlor Online
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