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Strategy and Implementation Summary
What is your common line of attack to make your business a success and how will you go about this?
Taxi Service Marketing Strategy
What are the concrete methods you are going to employ in order to promote your Taxi Service business to your present and potential clients. You can furthermore add the expenses involved in doing this and strategies involved in reducing your marketing outlay and how your marketing strategy can target your patrons better. For instance if you are using Pay Per Click as a technique to go for Taxi Service clients you may perhaps draw on long tail keyword search phrases preferably than short generic words. This ought to bring down your Pay Per Click outlay as well as laser targeting your patrons; although it will of course take longer to set up. Read more about marketing strategy.
Taxi Service Pricing Strategy
How did you work out your price points services and products? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to apply to get the word out concerning your products and services to your would-be customers - are you going to do media releases, run events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some advantage above your competitors that you can exploit to your gain? Are you capable of keeping your costs lower than your competition so that you are continually the cheapest? Do you have a superlative position? Are you the originator or the only one to supply a product or service? Are you capable of staying in front of the rivalry and if so what enables you to do this? Do you have a good identification, trademarks, patents or a licence?
Web Strategy
Are you just going to have nothing at all or an all singing and dancing website with bells and whistles on? In most case it is going to be something in-between these two, and you need to contemplate long and hard where your business is going to position itself. You can go and see this website and get more information about putting your Taxi Service business online.
Sales Strategy
How are you going to get sales for your Taxi Service business in the first place and how are you going to expand or maintain sales as time goes on? How much are your sales going to cost you? Make definite you know what questions to ask of your possible patrons and know the answers to likely questions they will ask you. How are you going to create a connection with your patrons to get future sales from them? How are you going to observe your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Taxi Service business proposal to assist you.
Management Summary
Management Team
Who are the major protagonists in your company?
Taxi Service Organizational Structure
What is the structure of your business - who is the manager of every division in your company?
Personnel Plan
This ought to be a record of every person in your company, how much they are paid and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is liable to alter in the future or not.
Taxi Service Financial Plan
Will you supply all your own funding or will it be a fusion of your capital, bank loans, or angel investors? Do you need help in writing your financial plan?
Taxi Service Break Even Analysis
How long will it take to get your investments back in terms of capital outlay through sales of your products and services. You should represent this in a graphical format. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Taxi Service Profit and Loss
You can represent profit and loss in the form of a monthly and yearly bar chart as well as tables. Obviously these should be revised as your business goes along on a monthly base. You can obtain a free profit and loss spreadsheet to assist you.
Taxi Service Cash Flow
You ought to have charts and tables to illustrate your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This should include all your fundamental information which makes your business tick. This should be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and ought to only be given to would-be investors.
Exit Strategy
How exactly are you going to sell your Taxi Service Business?
Taxi Service Business Plan Page 1 | Taxi Service Business Plan Page 2
Useful Taxi Service Resources
Taxi Service Marketing Plan | Taxi Service Equipment | Taxi Service Online
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