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Strategy and Implementation Summary
What is your general stratagem to make your business a success and how will you go about this?
Teaching English as a Foreign Language Marketing Strategy
What are the actual ways you are going to use in order to market your Teaching English as a Foreign Language business to your present and impending patrons. You can as well add the overheads involved in doing this and strategies involved in lowering your marketing expenditure and how your marketing strategy can target your customers better. For instance if you are using PPC as a procedure to target Teaching English as a Foreign Language patrons you possibly will employ long tail keyword search phrases rather than succinct generic words. This should bring down your Pay Per Click costs as well as laser targeting your customers; even though it will of course take longer to set up. Read more about marketing strategy.
Teaching English as a Foreign Language Pricing Strategy
How did you work out your price points services and products? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to execute to get the sound out as regards your products and services to your would-be patrons - are you going to do media releases, run events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some advantage above your rivalry that you can exploit to your benefit? Are you capable of keeping your costs lower than your competition so that you are continuously the cheapest? Do you have a superior position? Are you the original or the only one to supply a service or product? Are you able to stay in front of the competition and if so what enables you to do this? Do you have a good class, trademarks, patents or a licence?
Web Strategy
Are you just going to have nothing at all or an all singing and dancing website with bells and whistles on? In most scenarios it is going to be something in-between these two, and you ought to reason long and hard where your company is going to position itself. You can pay a visit to this website and get more information about putting your Teaching English as a Foreign Language business online.
Sales Strategy
How are you going to get sales for your Teaching English as a Foreign Language business in the first place and how are you going to expand or uphold sales as time goes on? How much is every sale going to cost you? Make certain you know what questions to ask of your potential clients and know the answers to likely questions they will ask you. How are you going to create a relationship with your clients to get future sales from them? How are you going to observe your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Teaching English as a Foreign Language business proposal to assist you.
Management Summary
Management Team
Who are the core players in your business?
Teaching English as a Foreign Language Organizational Structure
What is the structure of your company - who is the manager of each division in your organization?
Personnel Plan
This should be a record of everybody in your business, their salary and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is liable to change in the future or not.
Teaching English as a Foreign Language Financial Plan
Will you provide all your own funding or will it be a mix of your funds, bank loans, or angel investors? Do you need help in writing your financial plan?
Teaching English as a Foreign Language Break Even Analysis
How long will it take to get your investments back in terms of capital outlay by means of sales of your products and services. You should represent this in a graphical format. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Teaching English as a Foreign Language Profit and Loss
You can denote profit and loss in the form of a monthly and yearly bar chart as well as tables. Observably these should be revised as your business goes along on a monthly basis. You can obtain a free profit and loss spreadsheet to assist you.
Teaching English as a Foreign Language Cash Flow
You should have charts and tables to present your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This should comprise all your necessary information which makes your business operate efficiently. This should be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and ought to only be given to probable investors.
Exit Strategy
How exactly are you going to sell your Teaching English as a Foreign Language Business?
Teaching English as a Foreign Language Business Plan Page 1 | Teaching English as a Foreign Language Business Plan Page 2
Useful Teaching English as a Foreign Language Resources
Teaching English as a Foreign Language Marketing Plan | Teaching English as a Foreign Language Equipment | Teaching English as a Foreign Language Online
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