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Strategy and Implementation Summary
What is your universal stratagem to make your business a winner and how will you achieve this?
Television Programme and Film Making Marketing Strategy
What are the real methods you are going to exercise in order to market your Television Programme and Film Making business to your present and probable clients. You can also add the outlay involved in doing this and strategies involved in lowering your marketing costs and how your marketing strategy can target your customers better. For example if you are using Pay Per Click as a method to go for Television Programme and Film Making customers you could draw on long tail keyword search phrases rather than short generic words. This should slash your PPC costs as well as laser targeting your clients; although it will of course take longer to set up. Read more about marketing strategy.
Television Programme and Film Making Pricing Strategy
What policy did you use to get your selling prices for your services and products? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to execute to get the sound out as regards your products and services to your likely patrons - are you going to do media releases, run events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some advantage above your rivals that you can exploit to your benefit? Are you able to keep your costs lower than your competitors so that you are constantly the cheapest? Do you have a first-class place? Are you the first or the only one to provide a product or service? Are you capable of staying ahead of the rivalry and if so what enables you to do this? Do you have a good identification, trademarks, patents or a licence?
Web Strategy
Are you just going to have nothing at all or an all singing and dancing website with bells and whistles on? In most case it's going to be something in-between these two, and you ought to consider long and hard where your company is going to position itself. You can go and see this website and get more information concerning putting your Television Programme and Film Making business online.
Sales Strategy
How are you going to pick up sales for your Television Programme and Film Making business in the first place and how are you going to expand or preserve sales as time goes on? How much are your sales going to cost you? Make certain you know what questions to ask of your potential customers and know the answers to likely questions they will ask you. How are you going to shape a relationship with your patrons to get prospective sales from them? How are you going to scrutinize your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Television Programme and Film Making business proposal to assist you.
Management Summary
Management Team
Who are the foremost players in your business?
Television Programme and Film Making Organizational Structure
What is the hierarchy of your company - who is in charge of every division within your business?
Personnel Plan
This ought to be a list of each person in your business, their wage and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is prone to alter in the future or not.
Television Programme and Film Making Financial Plan
Will you contribute all your own funding or will it be a mixture of your cash, bank loans, or angel investors? Do you need help in writing your financial plan?
Television Programme and Film Making Break Even Analysis
How long will it take to get your investments back in terms of capital outlay by means of sales of your products and services. You should represent this in graphical form. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Television Programme and Film Making Profit and Loss
You can denote profit and loss in the form of a monthly and yearly bar chart as well as tables. Obviously these ought to be revised as your business goes along on a monthly basis. You can obtain a free profit and loss spreadsheet to assist you.
Television Programme and Film Making Cash Flow
You should have tables and charts to reveal your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This ought to contain all your necessary info which makes your business operate efficiently. This should be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and should only be given to probable investors.
Exit Strategy
How exactly are you going to sell your Television Programme and Film Making Business?
Television Programme and Film Making Business Plan Page 1 | Television Programme and Film Making Business Plan Page 2
Useful Television Programme and Film Making Resources
Television Programme and Film Making Marketing Plan | Television Programme and Film Making Equipment | Television Programme and Film Making Online
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