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Strategy and Implementation Summary
What is your general line of attack to make your business a winner and how will you complete this?
Theatre Marketing Strategy
What are the genuine methods you are going to employ in order to promote your Theatre business to your present and possible customers. You can what's more add the expenditure involved in doing this and strategies involved in lowering your marketing costs and how your marketing strategy can seek out your patrons better. For instance if you are using PPC as a strategy to target Theatre clients you may perhaps employ long tail keyword search phrases preferably than short generic words. This ought to trim down your Pay Per Click costs as well as laser targeting your patrons; although it will of course take longer to set up. Read more about marketing strategy.
Theatre Pricing Strategy
How did you work out your price points services and products? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to put into action to get the sound out about your products and services to your potential clients - are you going to do media releases, hold events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some benefits above your opposition that you can exploit to your advantage? Are you capable of keeping your expenses lower than your opposition so that you are always the cheapest? Do you have a superlative site? Are you the originator or the only one to supply a product or service? Are you able to stay ahead of the competition and if so what enables you to do this? Do you have a good class, trademarks, patents or a licence?
Web Strategy
Are you going to have no website whatever or an all singing and dancing website with bells and whistles on? In most scenarios it is going to be something in-between these two, and you ought to deliberate long and hard where your company is going to position itself. You can pay a quick visit to this website and get more info with reference to putting your Theatre business online.
Sales Strategy
How are you going to acquire sales for your Theatre business in the first place and how are you going to increase or uphold sales as time goes on? How much is each sale going to cost you? Make definite you know what questions to ask of your likely patrons and know the answers to likely questions they will ask you. How are you going to construct a connection with your customers to get prospective sales from them? How are you going to monitor your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Theatre business proposal to assist you.
Management Summary
Management Team
Who are the chief protagonists in your company?
Theatre Organizational Structure
What is the hierarchy of your business - who is in charge of every division in your company?
Personnel Plan
This ought to be a listing of everybody in your business, their salary and what if any share options they have for now and in the future. You can also add what type of contracts they have, short and long term and whether that is prone to alter in the future or not.
Theatre Financial Plan
Will you deliver all your own funding or will it be an assortment of your riches, bank loans, or angel investors? Do you need help in writing your financial plan?
Theatre Break Even Analysis
How long will it take to get your capital investment back by means of sales of your products and services. You ought to represent this in graphical form. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Theatre Profit and Loss
You can represent profit and loss in the form of a monthly and yearly bar chart as well as tables. Obviously these ought to be revised as your business goes along on a monthly base. You can obtain a free profit and loss spreadsheet to assist you.
Theatre Cash Flow
You ought to have tables and charts to illustrate your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This should contain all your key info which makes your business tick. This ought to be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and ought to only be given to would-be investors.
Exit Strategy
How exactly are you going to sell your Theatre Business?
Theatre Business Plan Page 1 | Theatre Business Plan Page 2
Useful Theatre Resources
Theatre Marketing Plan | Theatre Equipment | Theatre Online
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