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Strategy and Implementation Summary
What is your common line of attack to make your business a winner and how will you complete this?
Tool Rental Store Marketing Strategy
What are the actual methods you are going to employ in order to market your Tool Rental Store business to your existing and impending customers. You can moreover add the expenses involved in doing this and strategies involved in reducing your marketing overheads and how your marketing strategy can seek out your customers better. For instance if you are using PPC as a strategy to go for Tool Rental Store patrons you may well use long tail keyword search phrases rather than succinct generic words. This ought to bring down your PPC overheads as well as laser targeting your customers; even though it will of course take longer to set up. Read more about marketing strategy.
Tool Rental Store Pricing Strategy
How did you work out your price points products and services? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to implement to get the word out regarding your services and products to your likely customers - are you going to do media releases, hold events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some advantage over your opposition that you can exploit to your advantage? Are you capable of keeping your expenses lower than your opposition so that you are continually the cheapest? Do you have a premier position? Are you the pioneer or the only one to provide a product or service? Are you capable of staying in front of the opposition and if so what enables you to do this? Do you have a good make, trademarks, patents or a licence?
Web Strategy
Are you going to have no website whatsoever or an all singing and dancing website with bells and whistles on? In most case it's going to be something in-between these two, and you need to think long and hard where your business is going to position itself. You can go and see this website and get more info concerning putting your Tool Rental Store business online.
Sales Strategy
How are you going to pick up sales for your Tool Rental Store business in the first place and how are you going to increase or uphold sales as time goes on? How much are your sales going to cost you? Make certain you know what questions to ask of your would-be customers and know the answers to likely questions they will ask you. How are you going to encourage a relationship with your clients to get prospective sales from them? How are you going to check your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Tool Rental Store business proposal to assist you.
Management Summary
Management Team
Who are the main players in your business?
Tool Rental Store Organizational Structure
What is the hierarchy of your business - who is in charge of each division in your organization?
Personnel Plan
This ought to be a directory of every person in your company, how much they get paid and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is liable to change in the future or not.
Tool Rental Store Financial Plan
Will you bring all your own funding or will it be a mix of your riches, bank loans, or angel investors? Do you need help in writing your financial plan?
Tool Rental Store Break Even Analysis
How long will it take to get your capital investment back by means of sales of your products and services. You ought to represent this in a graphical format. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Tool Rental Store Profit and Loss
You can represent profit and loss in the form of a monthly and yearly bar chart as well as tables. Clearly these ought to be revised as your business goes along on a monthly basis. You can obtain a free profit and loss spreadsheet to assist you.
Tool Rental Store Cash Flow
You should have charts and tables to display your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This ought to incorporate all your essential information which makes your business tick. This should be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and ought to only be given to potential investors.
Exit Strategy
How exactly are you going to sell your Tool Rental Store Business?
Tool Rental Store Business Plan Page 1 | Tool Rental Store Business Plan Page 2
Useful Tool Rental Store Resources
Tool Rental Store Marketing Plan | Tool Rental Store Equipment | Tool Rental Store Online
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