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Strategy and Implementation Summary
What is your common strategy to make your business a winner and how will you complete this?
Travel Writer Marketing Strategy
What are the definite methods you are going to exercise in order to promote your Travel Writer business to your present and impending clients. You can also add the overheads involved in doing this and strategies involved in lowering your marketing overheads and how your marketing strategy can seek out your customers better. For example if you are using Pay Per Click as a approach to go for Travel Writer clients you might draw on long tail keyword search phrases considerably than succinct generic words. This ought to decrease your PPC outlay as well as laser targeting your clients; even though it will of course take longer to set up. Read more about marketing strategy.
Travel Writer Pricing Strategy
How did you work out your price points products and services? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to put into operation to get the word out concerning your services and products to your potential customers - are you going to do media releases, run events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some advantage over your rivals that you can exploit to your benefit? Are you capable of keeping your expenditure lower than your rivals so that you are at all times the cheapest? Do you have a superlative locality? Are you the originator or the only one to provide a product or service? Are you capable of staying in front of the competition and if so what enables you to do this? Do you have a good identifying mark, trademarks, patents or a licence?
Web Strategy
Are you just going to have nothing at all or an all singing and dancing website with bells and whistles on? In most scenarios it's going to be something in-between these two, and you ought to contemplate long and hard where your business is going to position itself. You can pay a visit to this website and get more information about putting your Travel Writer business online.
Sales Strategy
How are you going to generate sales for your Travel Writer business in the first place and how are you going to build up or uphold sales as time goes on? How much are your sales going to cost you? Make definite you know what questions to ask of your budding clients and know the answers to likely questions they will ask you. How are you going to develop a rapport with your clients to get yet to come sales from them? How are you going to scrutinize your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Travel Writer business proposal to assist you.
Management Summary
Management Team
Who are the chief players in your company?
Travel Writer Organizational Structure
What is the structure of your company - who is the manager of each division within your organization?
Personnel Plan
This should be a register of everybody in your business, how much they are paid and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is expected to alter in the future or not.
Travel Writer Financial Plan
Will you provide all your own funding or will it be a mix of your capital, bank loans, or angel investors? Do you need help in writing your financial plan?
Travel Writer Break Even Analysis
How long will it take to get your capital investment back by means of sales of your services and products. You should represent this in graphical form. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Travel Writer Profit and Loss
You can denote profit and loss in the form of a monthly and yearly bar chart as well as tables. Observably these ought to be revised as your business goes along on a monthly basis. You can obtain a free profit and loss spreadsheet to assist you.
Travel Writer Cash Flow
You should have tables and charts to exhibit your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This should include all your crucial info which makes your business operate efficiently. This should be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and should only be given to potential investors.
Exit Strategy
How exactly are you going to sell your Travel Writer Business?
Travel Writer Business Plan Page 1 | Travel Writer Business Plan Page 2
Useful Travel Writer Resources
Travel Writer Marketing Plan | Travel Writer Equipment | Travel Writer Online
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