 |
 |
|
|
 |
Strategy and Implementation Summary
What is your universal line of attack to make your business a winner and how will you complete this?
Upholsterer and Upholstery Services Marketing Strategy
What are the concrete ways you are going to draw on in order to market your Upholsterer and Upholstery Services business to your existing and impending customers. You can in addition add the outlay involved in doing this and strategies involved in lowering your marketing expenses and how your marketing strategy can target your clients better. For example if you are using PPC as a structure to go for Upholsterer and Upholstery Services clients you may well draw on long tail keyword search phrases considerably than short generic words. This should lower your PPC overheads as well as laser targeting your patrons; even though it will of course take longer to set up. Read more about marketing strategy.
Upholsterer and Upholstery Services Pricing Strategy
What strategy did you use to get your selling prices for your products and services? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to put into action to get the sound out as regards your services and products to your would-be clients - are you going to do media releases, hold events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some benefits over your rivals that you can exploit to your benefit? Are you capable of keeping your expenditure lower than your competitors so that you are at all times the cheapest? Do you have a premier position? Are you the first or the only one to provide a product or service? Are you able to stay in front of the competition and if so what enables you to do this? Do you have a good name, trademarks, patents or a licence?
Web Strategy
Are you just going to have nothing at all or an all singing and dancing website with bells and whistles on? In most scenarios it's going to be something in-between these two, and you need to contemplate long and hard where your company is going to position itself. You can go and see this website and get more information about putting your Upholsterer and Upholstery Services business online.
Sales Strategy
How are you going to acquire sales for your Upholsterer and Upholstery Services business in the first place and how are you going to boost or uphold sales as time goes on? How much is each sale going to cost you? Make sure you know what questions to ask of your would-be clients and know the answers to likely questions they will ask you. How are you going to encourage an association with your patrons to get yet to come sales from them? How are you going to monitor your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Upholsterer and Upholstery Services business proposal to assist you.
Management Summary
Management Team
Who are the main protagonists in your business?
Upholsterer and Upholstery Services Organizational Structure
What is the structure of your company - who is the manager of every department inside your company?
Personnel Plan
This ought to be a listing of each person in your business, how much they are paid and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is likely to alter in the future or not.
Upholsterer and Upholstery Services Financial Plan
Will you supply all your own funding or will it be a combination of your capital, bank loans, or angel investors? Do you need help in writing your financial plan?
Upholsterer and Upholstery Services Break Even Analysis
How long will it take to get your investments back in terms of capital outlay by means of sales of your products and services. You should represent this in graphical form. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Upholsterer and Upholstery Services Profit and Loss
You can represent profit and loss in the form of a monthly and yearly bar chart as well as tables. Clearly these should be revised as your business goes along on a monthly base. You can obtain a free profit and loss spreadsheet to assist you.
Upholsterer and Upholstery Services Cash Flow
You ought to have tables and charts to exhibit your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This ought to contain all your essential info which makes your business operate efficiently. This should be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and should only be given to potential investors.
Exit Strategy
How exactly are you going to sell your Upholsterer and Upholstery Services Business?
Upholsterer and Upholstery Services Business Plan Page 1 | Upholsterer and Upholstery Services Business Plan Page 2
Useful Upholsterer and Upholstery Services Resources
Upholsterer and Upholstery Services Marketing Plan | Upholsterer and Upholstery Services Equipment | Upholsterer and Upholstery Services Online
Find a different business plan...