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Strategy and Implementation Summary
What is your general strategy to make your business a success and how will you go about this?
Used Car Dealer Marketing Strategy
What are the definite ways you are going to exercise in order to promote your Used Car Dealer business to your existing and potential customers. You can also add the expenditure involved in doing this and strategies involved in reducing your marketing expenses and how your marketing strategy can seek out your customers better. For example if you are using Pay Per Click as a procedure to target Used Car Dealer customers you could employ long tail keyword search phrases significantly than short generic words. This ought to slash your Pay Per Click costs as well as laser targeting your clients; though it will of course take longer to set up. Read more about marketing strategy.
Used Car Dealer Pricing Strategy
What stratagem did you use to get your selling prices for your products and services? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to implement to get the word out regarding your services and products to your possible clients - are you going to do media releases, hold events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some advantage over your competitors that you can exploit to your advantage? Are you able to keep your expenses lower than your competitors so that you are continually the cheapest? Do you have a first-class position? Are you the original or the only one to supply a product or service? Are you capable of staying in front of the rivalry and if so what enables you to do this? Do you have a good brand, trademarks, patents or a licence?
Web Strategy
Are you just going to have nothing at all or an all singing and dancing website with bells and whistles on? In most scenarios it's going to be something in-between these two, and you need to think long and hard where your business is going to position itself. You can pay a visit to this website and get more information as regards putting your Used Car Dealer business online.
Sales Strategy
How are you going to get sales for your Used Car Dealer business in the first place and how are you going to build up or uphold sales as time goes on? How much are your sales going to cost you? Make certain you know what questions to ask of your possible patrons and know the answers to likely questions they will ask you. How are you going to construct an association with your patrons to get yet to come sales from them? How are you going to check your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Used Car Dealer business proposal to assist you.
Management Summary
Management Team
Who are the key players in your company?
Used Car Dealer Organizational Structure
What is the structure of your business - who is in charge of every department inside your organization?
Personnel Plan
This should be a register of every person in your company, their payment and what if any share options they have for now and in the future. You can also add what type of contracts they have, short and long term and whether that is expected to change in the future or not.
Used Car Dealer Financial Plan
Will you deliver all your own funding or will it be a mix of your funds, bank loans, or angel investors? Do you need help in writing your financial plan?
Used Car Dealer Break Even Analysis
How long will it take to get your investments back in terms of capital outlay by means of sales of your products and services. You should represent this in graphical form. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Used Car Dealer Profit and Loss
You can denote this usually in the form of a monthly and yearly bar chart as well as tables. Clearly these ought to be revised as your business goes along on a monthly base. You can obtain a free profit and loss spreadsheet to assist you.
Used Car Dealer Cash Flow
You ought to have tables and charts to reveal your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This ought to incorporate all your necessary info which makes your business tick. This should be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and should only be given to impending investors.
Exit Strategy
How exactly are you going to sell your Used Car Dealer Business?
Used Car Dealer Business Plan Page 1 | Used Car Dealer Business Plan Page 2
Useful Used Car Dealer Resources
Used Car Dealer Marketing Plan | Used Car Dealer Equipment | Used Car Dealer Online
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