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Strategy and Implementation Summary
What is your general stratagem to make your business a success and how will you attain this?
Velodrome Marketing Strategy
What are the tangible ways you are going to draw on in order to promote your Velodrome business to your present and likely customers. You can additionally add the expenses involved in doing this and strategies involved in reducing your marketing overheads and how your marketing strategy can target your patrons better. For example if you are using Pay Per Click as a structure to go for Velodrome customers you may draw on long tail keyword search phrases to a certain extent than short generic words. This should reduce your PPC costs as well as laser targeting your patrons; even though it will of course take longer to set up. Read more about marketing strategy.
Velodrome Pricing Strategy
How have you arrived at your prices for your products and services? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to put into action to get the sound out concerning your services and products to your possible clients - are you going to do media releases, hold events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some benefits above your competitors that you can exploit to your benefit? Are you able to keep your costs lower than your competition so that you are continually the cheapest? Do you have a premier position? Are you the original or the only one to provide a product or service? Are you capable of staying in front of the opposition and if so what enables you to do this? Do you have a good identification, trademarks, patents or a licence?
Web Strategy
Are you just going to have nothing at all or an all singing and dancing website with bells and whistles on? In most case it is going to be something in-between these two, and you ought to reason long and hard where your company is going to position itself. You can pay a visit to this website and get more information regarding putting your Velodrome business online.
Sales Strategy
How are you going to pick up sales for your Velodrome business in the first place and how are you going to expand or sustain sales as time goes on? How much are your sales going to cost you? Make definite you know what questions to ask of your would-be clients and know the answers to likely questions they will ask you. How are you going to construct a bond with your patrons to get future sales from them? How are you going to monitor your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Velodrome business proposal to assist you.
Management Summary
Management Team
Who are the chief protagonists in your business?
Velodrome Organizational Structure
What is the structure of your business - who is in charge of every department within your organization?
Personnel Plan
This ought to be a roll of every person in your company, their wage and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is likely to change in the future or not.
Velodrome Financial Plan
Will you provide all your own funding or will it be a combination of your capital, bank loans, or angel investors? Do you need help in writing your financial plan?
Velodrome Break Even Analysis
How long will it take to get your capital investment back through sales of your services and products. You should represent this in graphical form. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Velodrome Profit and Loss
You can represent this usually in the form of a monthly and yearly bar chart as well as tables. Observably these ought to be revised as your business goes along on a monthly base. You can obtain a free profit and loss spreadsheet to assist you.
Velodrome Cash Flow
You should have charts and tables to illustrate your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This ought to contain all your chief information which makes your business operate efficiently. This ought to be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and should only be given to would-be investors.
Exit Strategy
How exactly are you going to sell your Velodrome Business?
Velodrome Business Plan Page 1 | Velodrome Business Plan Page 2
Useful Velodrome Resources
Velodrome Marketing Plan | Velodrome Equipment | Velodrome Online
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