Free Video Tape Rental Store Business Plan
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Strategy and Implementation Summary

What is your common strategy to make your business a success and how will you complete this?

Video Tape Rental Store Marketing Strategy

What are the authentic ways you are going to exercise in order to market your Video Tape Rental Store business to your existing and would-be clients. You can also add the overheads involved in doing this and strategies involved in lowering your marketing outlay and how your marketing strategy can seek out your customers better. For instance if you are using Pay Per Click as a way to target Video Tape Rental Store clients you might employ long tail keyword search phrases rather than short generic words. This should drive down your PPC expenses as well as laser targeting your customers; although it will of course take longer to set up. Read more about marketing strategy.

Video Tape Rental Store Pricing Strategy

How have you arrived at your prices for your products and services? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?

Check out this article on pricing up your products

Promotion Strategy

What promotion strategies are you going to put into practice to get the sound out regarding your products and services to your would-be customers - are you going to do media releases, hold events, networking, sales pitches, follow-ups, have promotional products?

Business Competitive Edge

Do you have some benefits above your opposition that you can exploit to your benefit? Are you able to keep your costs lower than your rivals so that you are at all times the cheapest? Do you have a premier position? Are you the first or the only one to supply a service or product? Are you able to stay in front of the opposition and if so what enables you to do this? Do you have a good make, trademarks, patents or a licence?

Web Strategy

Are you going to have no website at all or an all singing and dancing website with bells and whistles on? In most case it is going to be something in-between these two, and you need to think long and hard where your business is going to position itself. You can pay a quick visit to this website and get more information on the subject of putting your Video Tape Rental Store business online.

Sales Strategy

How are you going to acquire sales for your Video Tape Rental Store business in the first place and how are you going to build up or maintain sales as time goes on? How much is every sale going to cost you? Make sure you know what questions to ask of your budding patrons and know the answers to likely questions they will ask you. How are you going to create an association with your customers to get prospective sales from them? How are you going to observe your sales? Do you want to increase your sales?

Formulating a good business proposal will increase your chances of getting a sale. Use this sample Video Tape Rental Store business proposal to assist you.

Management Summary

Management Team

Who are the central players in your business?

Video Tape Rental Store Organizational Structure

What is the structure of your company - who is the manager of each department in your organization?

Personnel Plan

This ought to be a directory of everybody in your business, their salary and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is likely to alter in the future or not.

Video Tape Rental Store Financial Plan

Will you supply all your own funding or will it be a fusion of your cash, bank loans, or angel investors? Do you need help in writing your financial plan?

Video Tape Rental Store Break Even Analysis

How long will it take to get your investments back in terms of capital outlay through sales of your services and products. You should represent this in graphical form. You can obtain free breakeven analysis including a spreadsheet and simple examples.

Video Tape Rental Store Profit and Loss

You can embody this usually in the form of a monthly and yearly bar chart as well as tables. Clearly these ought to be revised as your business goes along on a monthly basis. You can obtain a free profit and loss spreadsheet to assist you.

Video Tape Rental Store Cash Flow

You should have tables and charts to present your cash balance and your net cash flow. Download a free cash flowspreadheet.

Appendix

This should include all your critical information which makes your business tick. This ought to be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and ought to only be given to potential investors.

Exit Strategy

How exactly are you going to sell your Video Tape Rental Store Business?

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