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Strategy and Implementation Summary
What is your universal approach to make your business a success and how will you attain this?
Water Fountain Service Marketing Strategy
What are the genuine methods you are going to draw on in order to market your Water Fountain Service business to your present and would-be patrons. You can moreover add the expenditure involved in doing this and strategies involved in lowering your marketing expenses and how your marketing strategy can seek out your customers better. For instance if you are using PPC as a method to target Water Fountain Service clients you may well draw on long tail keyword search phrases to a certain extent than succinct generic words. This should cut down your PPC expenditure as well as laser targeting your clients; although it will of course take longer to set up. Read more about marketing strategy.
Water Fountain Service Pricing Strategy
How did you work out your price points products and services? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to put into action to get the sound out as regards your services and products to your likely clients - are you going to do media releases, run events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some benefits over your competition that you can exploit to your benefit? Are you able to keep your outlay lower than your rivals so that you are at all times the cheapest? Do you have a premier site? Are you the original or the only one to provide a service or product? Are you able to stay ahead of the opposition and if so what enables you to do this? Do you have a good identifying mark, trademarks, patents or a licence?
Web Strategy
Are you going to have no website at all or an all singing and dancing website with bells and whistles on? In most scenarios it's going to be something in-between these two, and you need to think long and hard where your company is going to position itself. You can visit this website and get more info concerning putting your Water Fountain Service business online.
Sales Strategy
How are you going to generate sales for your Water Fountain Service business in the first place and how are you going to boost or sustain sales as time goes on? How much are your sales going to cost you? Make definite you know what questions to ask of your likely patrons and know the answers to likely questions they will ask you. How are you going to construct an association with your clients to get prospective sales from them? How are you going to scrutinize your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Water Fountain Service business proposal to assist you.
Management Summary
Management Team
Who are the core protagonists in your company?
Water Fountain Service Organizational Structure
What is the structure of your business - who is in charge of every department inside your company?
Personnel Plan
This ought to be a register of each person in your company, their pay and what if any share options they have for now and in the future. You can also add what type of contracts they have, short and long term and whether that is likely to change in the future or not.
Water Fountain Service Financial Plan
Will you contribute all your own funding or will it be a mixture of your capital, bank loans, or angel investors? Do you need help in writing your financial plan?
Water Fountain Service Break Even Analysis
How long will it take to get your capital investment back through sales of your services and products. You should represent this in a graphical format. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Water Fountain Service Profit and Loss
You can embody profit and loss in the form of a monthly and yearly bar chart as well as tables. Clearly these ought to be revised as your business goes along on a monthly base. You can obtain a free profit and loss spreadsheet to assist you.
Water Fountain Service Cash Flow
You ought to have tables and charts to reveal your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This should consist of all your necessary information which makes your business tick. This ought to be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and ought to only be given to likely investors.
Exit Strategy
How exactly are you going to sell your Water Fountain Service Business?
Water Fountain Service Business Plan Page 1 | Water Fountain Service Business Plan Page 2
Useful Water Fountain Service Resources
Water Fountain Service Marketing Plan | Water Fountain Service Equipment | Water Fountain Service Online
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