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Strategy and Implementation Summary
What is your common approach to make your business a winner and how will you attain this?
Water Heater Dealer Marketing Strategy
What are the authentic ways you are going to draw on in order to market your Water Heater Dealer business to your existing and possible patrons. You can additionally add the expenditure involved in doing this and strategies involved in reducing your marketing expenditure and how your marketing strategy can seek out your customers better. For example if you are using PPC as a technique to target Water Heater Dealer customers you may well draw on long tail keyword search phrases preferably than succinct generic words. This ought to slash your Pay Per Click outlay as well as laser targeting your customers; though it will of course take longer to set up. Read more about marketing strategy.
Water Heater Dealer Pricing Strategy
How did you work out your price points services and products? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to put into practice to get the sound out about your products and services to your possible patrons - are you going to do media releases, run events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some benefits above your opposition that you can exploit to your advantage? Are you capable of keeping your expenditure lower than your competition so that you are continually the cheapest? Do you have a first-rate locality? Are you the original or the only one to supply a service or product? Are you able to stay ahead of the opposition and if so what enables you to do this? Do you have a good brand, trademarks, patents or a licence?
Web Strategy
Are you just going to have nothing at all or an all singing and dancing website with bells and whistles on? In most scenarios it's going to be something in-between these two, and you ought to reason long and hard where your business is going to position itself. You can visit this website and get more information as regards putting your Water Heater Dealer business online.
Sales Strategy
How are you going to pick up sales for your Water Heater Dealer business in the first place and how are you going to grow or sustain sales as time goes on? How much are your sales going to cost you? Make definite you know what questions to ask of your would-be customers and know the answers to likely questions they will ask you. How are you going to make a rapport with your clients to get yet to come sales from them? How are you going to scrutinize your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Water Heater Dealer business proposal to assist you.
Management Summary
Management Team
Who are the focal players in your business?
Water Heater Dealer Organizational Structure
What is the hierarchy of your company - who is in charge of each division within your organization?
Personnel Plan
This should be a register of every person in your business, their payment and what if any share options they have for now and in the future. You can also add what type of contracts they have, short and long term and whether that is liable to alter in the future or not.
Water Heater Dealer Financial Plan
Will you supply all your own funding or will it be a blend of your wealth, bank loans, or angel investors? Do you need help in writing your financial plan?
Water Heater Dealer Break Even Analysis
How long will it take to get your capital investment back through sales of your services and products. You should represent this in graphical form. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Water Heater Dealer Profit and Loss
You can embody profit and loss in the form of a monthly and yearly bar chart as well as tables. Clearly these should be revised as your business goes along on a monthly base. You can obtain a free profit and loss spreadsheet to assist you.
Water Heater Dealer Cash Flow
You ought to have tables and charts to illustrate your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This ought to involve all your important info which makes your business tick. This should be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and ought to only be given to impending investors.
Exit Strategy
How exactly are you going to sell your Water Heater Dealer Business?
Water Heater Dealer Business Plan Page 1 | Water Heater Dealer Business Plan Page 2
Useful Water Heater Dealer Resources
Water Heater Dealer Marketing Plan | Water Heater Dealer Equipment | Water Heater Dealer Online
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