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Strategy and Implementation Summary
What is your common strategy to make your business a winner and how will you go about this?
Water Main Contractor Marketing Strategy
What are the actual methods you are going to employ in order to promote your Water Main Contractor business to your present and possible customers. You can moreover add the overheads involved in doing this and strategies involved in reducing your marketing expenditure and how your marketing strategy can target your customers better. For instance if you are using PPC as a strategy to go for Water Main Contractor clients you might draw on long tail keyword search phrases preferably than succinct generic words. This should cut down your PPC expenditure as well as laser targeting your patrons; though it will of course take longer to set up. Read more about marketing strategy.
Water Main Contractor Pricing Strategy
How did you work out your price points products and services? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to put into operation to get the sound out about your services and products to your would-be customers - are you going to do media releases, run events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some benefits above your rivalry that you can exploit to your benefit? Are you able to keep your expenses lower than your rivalry so that you are continually the cheapest? Do you have a first-rate place? Are you the first or the only one to provide a service or product? Are you capable of staying ahead of the opposition and if so what enables you to do this? Do you have a good make, trademarks, patents or a licence?
Web Strategy
Are you going to have no website whatsoever or an all singing and dancing website with bells and whistles on? In most scenarios it is going to be something in-between these two, and you ought to consider long and hard where your business is going to position itself. You can pay a visit to this website and get more information as regards putting your Water Main Contractor business online.
Sales Strategy
How are you going to acquire sales for your Water Main Contractor business in the first place and how are you going to build up or preserve sales as time goes on? How much is every sale going to cost you? Make sure you know what questions to ask of your budding patrons and know the answers to likely questions they will ask you. How are you going to create a bond with your customers to get yet to come sales from them? How are you going to check your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Water Main Contractor business proposal to assist you.
Management Summary
Management Team
Who are the chief protagonists in your business?
Water Main Contractor Organizational Structure
What is the structure of your company - who is the manager of every division within your company?
Personnel Plan
This ought to be a directory of everyone in your company, their pay and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is prone to alter in the future or not.
Water Main Contractor Financial Plan
Will you supply all your own funding or will it be a combination of your cash, bank loans, or angel investors? Do you need help in writing your financial plan?
Water Main Contractor Break Even Analysis
How long will it take to get your investments back in terms of capital outlay through sales of your services and products. You should represent this in a graphical format. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Water Main Contractor Profit and Loss
You can denote this usually in the form of a monthly and yearly bar chart as well as tables. Obviously these ought to be revised as your business goes along on a monthly base. You can obtain a free profit and loss spreadsheet to assist you.
Water Main Contractor Cash Flow
You ought to have tables and charts to display your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This should take account of all your key info which makes your business operate efficiently. This should be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and ought to only be given to potential investors.
Exit Strategy
How exactly are you going to sell your Water Main Contractor Business?
Water Main Contractor Business Plan Page 1 | Water Main Contractor Business Plan Page 2
Useful Water Main Contractor Resources
Water Main Contractor Marketing Plan | Water Main Contractor Equipment | Water Main Contractor Online
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