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Strategy and Implementation Summary
What is your general line of attack to make your business a winner and how will you achieve this?
Water Sports Instructor Marketing Strategy
What are the genuine ways you are going to exercise in order to promote your Water Sports Instructor business to your present and possible patrons. You can as well add the expenditure involved in doing this and strategies involved in reducing your marketing overheads and how your marketing strategy can seek out your patrons better. For example if you are using PPC as a technique to target Water Sports Instructor patrons you could use long tail keyword search phrases significantly than succinct generic words. This should reduce your Pay Per Click costs as well as laser targeting your clients; although it will of course take longer to set up. Read more about marketing strategy.
Water Sports Instructor Pricing Strategy
What stratagem did you use to get your selling prices for your products and services? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to apply to get the sound out as regards your services and products to your likely patrons - are you going to do media releases, run events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some advantage over your rivalry that you can exploit to your benefit? Are you able to keep your outlay lower than your rivalry so that you are constantly the cheapest? Do you have a first-class location? Are you the original or the only one to provide a service or product? Are you capable of staying ahead of the rivalry and if so what enables you to do this? Do you have a good make, trademarks, patents or a licence?
Web Strategy
Are you going to have no website whatever or an all singing and dancing website with bells and whistles on? In most case it is going to be something in-between these two, and you need to deliberate long and hard where your company is going to position itself. You can pay a visit to this website and get more info as regards putting your Water Sports Instructor business online.
Sales Strategy
How are you going to get sales for your Water Sports Instructor business in the first place and how are you going to build up or uphold sales as time goes on? How much is every sale going to cost you? Make definite you know what questions to ask of your would-be clients and know the answers to likely questions they will ask you. How are you going to construct a relationship with your clients to get prospective sales from them? How are you going to monitor your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Water Sports Instructor business proposal to assist you.
Management Summary
Management Team
Who are the key protagonists in your company?
Water Sports Instructor Organizational Structure
What is the hierarchy of your company - who is the manager of every department in your business?
Personnel Plan
This ought to be a record of each person in your company, their payment and what if any share options they have for now and in the future. You can also add what type of contracts they have, short and long term and whether that is expected to change in the future or not.
Water Sports Instructor Financial Plan
Will you deliver all your own funding or will it be a combination of your riches, bank loans, or angel investors? Do you need help in writing your financial plan?
Water Sports Instructor Break Even Analysis
How long will it take to get your capital investment back by means of sales of your services and products. You ought to represent this in a graphical format. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Water Sports Instructor Profit and Loss
You can denote profit and loss in the form of a monthly and yearly bar chart as well as tables. Clearly these ought to be revised as your business goes along on a monthly base. You can obtain a free profit and loss spreadsheet to assist you.
Water Sports Instructor Cash Flow
You ought to have charts and tables to present your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This ought to contain all your vital information which makes your business tick. This should be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and should only be given to likely investors.
Exit Strategy
How exactly are you going to sell your Water Sports Instructor Business?
Water Sports Instructor Business Plan Page 1 | Water Sports Instructor Business Plan Page 2
Useful Water Sports Instructor Resources
Water Sports Instructor Marketing Plan | Water Sports Instructor Equipment | Water Sports Instructor Online
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