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Strategy and Implementation Summary
What is your common strategy to make your business a winner and how will you accomplish this?
Wedding Dress Retail Marketing Strategy
What are the tangible ways you are going to draw on in order to market your Wedding Dress Retail business to your present and impending customers. You can as well add the expenses involved in doing this and strategies involved in reducing your marketing expenses and how your marketing strategy can seek out your clients better. For example if you are using Pay Per Click as a approach to target Wedding Dress Retail clients you may well employ long tail keyword search phrases preferably than succinct generic words. This ought to bring down your PPC overheads as well as laser targeting your patrons; although it will of course take longer to set up. Read more about marketing strategy.
Wedding Dress Retail Pricing Strategy
How have you arrived at your prices for your services and products? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to employ to get the sound out as regards your services and products to your would-be patrons - are you going to do media releases, hold events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some advantage over your rivalry that you can exploit to your advantage? Are you able to keep your expenditure lower than your competition so that you are at all times the cheapest? Do you have a first-class locality? Are you the pioneer or the only one to provide a service or product? Are you capable of staying ahead of the competition and if so what enables you to do this? Do you have a good identifying mark, trademarks, patents or a licence?
Web Strategy
Are you just going to have nothing at all or an all singing and dancing website with bells and whistles on? In most case it is going to be something in-between these two, and you need to reason long and hard where your company is going to position itself. You can go and see this website and get more info concerning putting your Wedding Dress Retail business online.
Sales Strategy
How are you going to get sales for your Wedding Dress Retail business in the first place and how are you going to increase or maintain sales as time goes on? How much are your sales going to cost you? Make definite you know what questions to ask of your would-be patrons and know the answers to likely questions they will ask you. How are you going to shape a rapport with your patrons to get future sales from them? How are you going to check your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Wedding Dress Retail business proposal to assist you.
Management Summary
Management Team
Who are the chief protagonists in your business?
Wedding Dress Retail Organizational Structure
What is the hierarchy of your business - who is the manager of each department inside your company?
Personnel Plan
This ought to be a directory of everybody in your business, how much they get paid and what if any share options they have for now and in the future. You can also add what type of contracts they have, short and long term and whether that is expected to change in the future or not.
Wedding Dress Retail Financial Plan
Will you bring all your own funding or will it be a fusion of your funds, bank loans, or angel investors? Do you need help in writing your financial plan?
Wedding Dress Retail Break Even Analysis
How long will it take to get your capital investment back through sales of your services and products. You should represent this in graphical form. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Wedding Dress Retail Profit and Loss
You can embody this usually in the form of a monthly and yearly bar chart as well as tables. Clearly these ought to be revised as your business goes along on a monthly basis. You can obtain a free profit and loss spreadsheet to assist you.
Wedding Dress Retail Cash Flow
You should have charts and tables to display your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This should incorporate all your chief information which makes your business tick. This ought to be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and ought to only be given to probable investors.
Exit Strategy
How exactly are you going to sell your Wedding Dress Retail Business?
Wedding Dress Retail Business Plan Page 1 | Wedding Dress Retail Business Plan Page 2
Useful Wedding Dress Retail Resources
Wedding Dress Retail Marketing Plan | Wedding Dress Retail Equipment | Wedding Dress Retail Online
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