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Strategy and Implementation Summary
What is your common approach to make your business a winner and how will you go about this?
Wedding Dress Shop Marketing Strategy
What are the authentic methods you are going to exercise in order to market your Wedding Dress Shop business to your existing and likely clients. You can also add the costs involved in doing this and strategies involved in reducing your marketing costs and how your marketing strategy can seek out your clients better. For instance if you are using Pay Per Click as a system to target Wedding Dress Shop patrons you might use long tail keyword search phrases preferably than succinct generic words. This ought to slash your PPC expenses as well as laser targeting your customers; though it will of course take longer to set up. Read more about marketing strategy.
Wedding Dress Shop Pricing Strategy
How did you work out your price points services and products? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to put into service to get the word out as regards your products and services to your potential patrons - are you going to do media releases, hold events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some advantage above your rivals that you can exploit to your advantage? Are you capable of keeping your outlay lower than your rivals so that you are continually the cheapest? Do you have a superior position? Are you the original or the only one to provide a product or service? Are you capable of staying in front of the competition and if so what enables you to do this? Do you have a good class, trademarks, patents or a licence?
Web Strategy
Are you going to have no website at all or an all singing and dancing website with bells and whistles on? In most case it is going to be something in-between these two, and you ought to reason long and hard where your business is going to position itself. You can visit this website and get more info on the subject of putting your Wedding Dress Shop business online.
Sales Strategy
How are you going to acquire sales for your Wedding Dress Shop business in the first place and how are you going to expand or sustain sales as time goes on? How much are your sales going to cost you? Make certain you know what questions to ask of your prospective patrons and know the answers to likely questions they will ask you. How are you going to foster a rapport with your patrons to get yet to come sales from them? How are you going to monitor your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Wedding Dress Shop business proposal to assist you.
Management Summary
Management Team
Who are the key players in your company?
Wedding Dress Shop Organizational Structure
What is the structure of your business - who is the manager of each division in your company?
Personnel Plan
This ought to be a directory of each person in your business, their payment and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is liable to change in the future or not.
Wedding Dress Shop Financial Plan
Will you bring in all your own funding or will it be an assortment of your money, bank loans, or angel investors? Do you need help in writing your financial plan?
Wedding Dress Shop Break Even Analysis
How long will it take to get your capital investment back by means of sales of your services and products. You ought to represent this in a graphical format. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Wedding Dress Shop Profit and Loss
You can embody profit and loss in the form of a monthly and yearly bar chart as well as tables. Obviously these should be revised as your business goes along on a monthly base. You can obtain a free profit and loss spreadsheet to assist you.
Wedding Dress Shop Cash Flow
You ought to have tables and charts to show your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This should take account of all your essential info which makes your business operate efficiently. This should be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and should only be given to impending investors.
Exit Strategy
How exactly are you going to sell your Wedding Dress Shop Business?
Wedding Dress Shop Business Plan Page 1 | Wedding Dress Shop Business Plan Page 2
Useful Wedding Dress Shop Resources
Wedding Dress Shop Marketing Plan | Wedding Dress Shop Equipment | Wedding Dress Shop Online
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