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Strategy and Implementation Summary
What is your general approach to make your business a success and how will you attain this?
Women's Apparel Store Marketing Strategy
What are the authentic ways you are going to use in order to market your Women's Apparel Store business to your existing and prospective patrons. You can in addition add the expenditure involved in doing this and strategies involved in lowering your marketing costs and how your marketing strategy can target your customers better. For instance if you are using Pay Per Click as a system to go for Women's Apparel Store clients you possibly will employ long tail keyword search phrases rather than succinct generic words. This should slash your Pay Per Click expenses as well as laser targeting your customers; though it will of course take longer to set up. Read more about marketing strategy.
Women's Apparel Store Pricing Strategy
What stratagem did you use to get your selling prices for your products and services? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to put into operation to get the sound out as regards your products and services to your potential patrons - are you going to do media releases, run events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some advantage over your rivalry that you can exploit to your gain? Are you able to keep your expenses lower than your competition so that you are constantly the cheapest? Do you have a first-rate site? Are you the first or the only one to provide a product or service? Are you able to stay ahead of the rivalry and if so what enables you to do this? Do you have a good brand, trademarks, patents or a licence?
Web Strategy
Are you just going to have nothing at all or an all singing and dancing website with bells and whistles on? In most case it's going to be something in-between these two, and you need to consider long and hard where your company is going to position itself. You can pay a quick visit to this website and get more info concerning putting your Women's Apparel Store business online.
Sales Strategy
How are you going to generate sales for your Women's Apparel Store business in the first place and how are you going to grow or uphold sales as time goes on? How much are your sales going to cost you? Make definite you know what questions to ask of your budding clients and know the answers to likely questions they will ask you. How are you going to encourage a bond with your clients to get future sales from them? How are you going to scrutinize your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Women's Apparel Store business proposal to assist you.
Management Summary
Management Team
Who are the chief protagonists in your business?
Women's Apparel Store Organizational Structure
What is the hierarchy of your company - who is in charge of each division in your business?
Personnel Plan
This ought to be a directory of everyone in your business, how much they get paid and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is expected to change in the future or not.
Women's Apparel Store Financial Plan
Will you bring all your own funding or will it be an assortment of your capital, bank loans, or angel investors? Do you need help in writing your financial plan?
Women's Apparel Store Break Even Analysis
How long will it take to get your investments back in terms of capital outlay through sales of your products and services. You ought to represent this in graphical form. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Women's Apparel Store Profit and Loss
You can represent this usually in the form of a monthly and yearly bar chart as well as tables. Clearly these should be revised as your business goes along on a monthly basis. You can obtain a free profit and loss spreadsheet to assist you.
Women's Apparel Store Cash Flow
You should have tables and charts to exhibit your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This should involve all your essential information which makes your business tick. This should be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and should only be given to impending investors.
Exit Strategy
How exactly are you going to sell your Women's Apparel Store Business?
Women's Apparel Store Business Plan Page 1 | Women's Apparel Store Business Plan Page 2
Useful Women's Apparel Store Resources
Women's Apparel Store Marketing Plan | Women's Apparel Store Equipment | Women's Apparel Store Online
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