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Strategy and Implementation Summary
What is your common line of attack to make your business a success and how will you go about this?
Wood Art Store Marketing Strategy
What are the concrete ways you are going to exercise in order to market your Wood Art Store business to your present and potential patrons. You can also add the expenses involved in doing this and strategies involved in lowering your marketing expenditure and how your marketing strategy can target your clients better. For example if you are using PPC as a system to target Wood Art Store clients you may well employ long tail keyword search phrases to a certain extent than short generic words. This ought to bring down your PPC outlay as well as laser targeting your customers; although it will of course take longer to set up. Read more about marketing strategy.
Wood Art Store Pricing Strategy
How have you arrived at your prices for your services and products? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to put into practice to get the sound out regarding your services and products to your potential customers - are you going to do media releases, run events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some advantage above your rivals that you can exploit to your benefit? Are you capable of keeping your expenses lower than your competition so that you are always the cheapest? Do you have a superlative location? Are you the originator or the only one to provide a service or product? Are you capable of staying in front of the rivalry and if so what enables you to do this? Do you have a good brand, trademarks, patents or a licence?
Web Strategy
Are you going to have no website whatsoever or an all singing and dancing website with bells and whistles on? In most scenarios it is going to be something in-between these two, and you need to deliberate long and hard where your business is going to position itself. You can pay a visit to this website and get more info concerning putting your Wood Art Store business online.
Sales Strategy
How are you going to generate sales for your Wood Art Store business in the first place and how are you going to expand or sustain sales as time goes on? How much is every sale going to cost you? Make sure you know what questions to ask of your prospective clients and know the answers to likely questions they will ask you. How are you going to foster a rapport with your patrons to get future sales from them? How are you going to observe your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Wood Art Store business proposal to assist you.
Management Summary
Management Team
Who are the central players in your company?
Wood Art Store Organizational Structure
What is the hierarchy of your business - who is the manager of each division within your company?
Personnel Plan
This ought to be a register of everybody in your company, how much they get paid and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is liable to alter in the future or not.
Wood Art Store Financial Plan
Will you supply all your own funding or will it be a combination of your wealth, bank loans, or angel investors? Do you need help in writing your financial plan?
Wood Art Store Break Even Analysis
How long will it take to get your investments back in terms of capital outlay by means of sales of your products and services. You should represent this in graphical form. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Wood Art Store Profit and Loss
You can denote this usually in the form of a monthly and yearly bar chart as well as tables. Obviously these ought to be revised as your business goes along on a monthly base. You can obtain a free profit and loss spreadsheet to assist you.
Wood Art Store Cash Flow
You should have charts and tables to explain your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This ought to incorporate all your critical info which makes your business operate efficiently. This should be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and ought to only be given to would-be investors.
Exit Strategy
How exactly are you going to sell your Wood Art Store Business?
Wood Art Store Business Plan Page 1 | Wood Art Store Business Plan Page 2
Useful Wood Art Store Resources
Wood Art Store Marketing Plan | Wood Art Store Equipment | Wood Art Store Online
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