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Strategy and Implementation Summary
What is your universal line of attack to make your business a winner and how will you accomplish this?
Zumba Lesson Marketing Strategy
What are the concrete ways you are going to use in order to market your Zumba Lesson business to your present and possible customers. You can furthermore add the outlay involved in doing this and strategies involved in lowering your marketing expenses and how your marketing strategy can seek out your patrons better. For example if you are using PPC as a method to target Zumba Lesson clients you may perhaps draw on long tail keyword search phrases rather than succinct generic words. This should cut down your PPC costs as well as laser targeting your patrons; though it will of course take longer to set up. Read more about marketing strategy.
Zumba Lesson Pricing Strategy
What policy did you use to get your selling prices for your services and products? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to execute to get the sound out concerning your services and products to your potential patrons - are you going to do media releases, run events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some benefits above your rivals that you can exploit to your gain? Are you able to keep your expenses lower than your opposition so that you are constantly the cheapest? Do you have a superlative site? Are you the original or the only one to provide a service or product? Are you able to stay ahead of the competition and if so what enables you to do this? Do you have a good name, trademarks, patents or a licence?
Web Strategy
Are you just going to have nothing at all or an all singing and dancing website with bells and whistles on? In most scenarios it's going to be something in-between these two, and you need to contemplate long and hard where your business is going to position itself. You can go and see this website and get more info about putting your Zumba Lesson business online.
Sales Strategy
How are you going to generate sales for your Zumba Lesson business in the first place and how are you going to grow or maintain sales as time goes on? How much is each sale going to cost you? Make sure you know what questions to ask of your likely clients and know the answers to likely questions they will ask you. How are you going to construct a rapport with your patrons to get prospective sales from them? How are you going to monitor your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Zumba Lesson business proposal to assist you.
Management Summary
Management Team
Who are the key protagonists in your business?
Zumba Lesson Organizational Structure
What is the structure of your company - who is the manager of each division within your business?
Personnel Plan
This ought to be a listing of everybody in your business, their remuneration and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is likely to alter in the future or not.
Zumba Lesson Financial Plan
Will you contribute all your own funding or will it be a fusion of your cash, bank loans, or angel investors? Do you need help in writing your financial plan?
Zumba Lesson Break Even Analysis
How long will it take to get your investments back in terms of capital outlay by means of sales of your services and products. You should represent this in a graphical format. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Zumba Lesson Profit and Loss
You can denote this usually in the form of a monthly and yearly bar chart as well as tables. Observably these should be revised as your business goes along on a monthly basis. You can obtain a free profit and loss spreadsheet to assist you.
Zumba Lesson Cash Flow
You ought to have charts and tables to illustrate your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This should incorporate all your crucial information which makes your business operate efficiently. This should be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and ought to only be given to likely investors.
Exit Strategy
How exactly are you going to sell your Zumba Lesson Business?
Zumba Lesson Business Plan Page 1 | Zumba Lesson Business Plan Page 2
Useful Zumba Lesson Resources
Zumba Lesson Marketing Plan | Zumba Lesson Equipment | Zumba Lesson Online
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