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Strategy and Implementation Summary
What is your common stratagem to make your business a success and how will you achieve this?
Birthday Balloon Marketing Strategy
What are the concrete ways you are going to draw on in order to promote your Birthday Balloon business to your present and would-be patrons. You can in addition add the overheads involved in doing this and strategies involved in reducing your marketing expenses and how your marketing strategy can seek out your patrons better. For example if you are using PPC as a structure to target Birthday Balloon customers you may perhaps use long tail keyword search phrases to a certain extent than short generic words. This should condense your Pay Per Click expenditure as well as laser targeting your clients; even though it will of course take longer to set up. Read more about marketing strategy.
Birthday Balloon Pricing Strategy
How have you arrived at your prices for your services and products? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to instigate to get the word out concerning your services and products to your possible clients - are you going to do media releases, run events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some advantage above your rivals that you can exploit to your advantage? Are you capable of keeping your expenditure lower than your rivalry so that you are continuously the cheapest? Do you have a first-rate locality? Are you the originator or the only one to supply a product or service? Are you capable of staying ahead of the opposition and if so what enables you to do this? Do you have a good name, trademarks, patents or a licence?
Web Strategy
Are you going to have no website at all or an all singing and dancing website with bells and whistles on? In most case it's going to be something in-between these two, and you need to reason long and hard where your business is going to position itself. You can visit this website and get more information concerning putting your Birthday Balloon business online.
Sales Strategy
How are you going to acquire sales for your Birthday Balloon business in the first place and how are you going to expand or preserve sales as time goes on? How much is every sale going to cost you? Make certain you know what questions to ask of your potential patrons and know the answers to likely questions they will ask you. How are you going to encourage a relationship with your clients to get future sales from them? How are you going to scrutinize your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Birthday Balloon business proposal to assist you.
Management Summary
Management Team
Who are the central protagonists in your business?
Birthday Balloon Organizational Structure
What is the hierarchy of your business - who is the manager of each department in your organization?
Personnel Plan
This should be a directory of every person in your business, their wage and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is likely to alter in the future or not.
Birthday Balloon Financial Plan
Will you provide all your own funding or will it be a mixture of your capital, bank loans, or angel investors? Do you need help in writing your financial plan?
Birthday Balloon Break Even Analysis
How long will it take to get your capital investment back by means of sales of your products and services. You ought to represent this in a graphical format. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Birthday Balloon Profit and Loss
You can represent profit and loss in the form of a monthly and yearly bar chart as well as tables. Observably these should be revised as your business goes along on a monthly basis. You can obtain a free profit and loss spreadsheet to assist you.
Birthday Balloon Cash Flow
You should have tables and charts to present your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This ought to consist of all your chief info which makes your business tick. This should be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and should only be given to probable investors.
Exit Strategy
How exactly are you going to sell your Birthday Balloon Business?
Birthday Balloon Business Plan Page 1 | Birthday Balloon Business Plan Page 2
Useful Birthday Balloon Resources
Birthday Balloon Marketing Plan | Birthday Balloon Equipment | Birthday Balloon Online
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