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Strategy and Implementation SummaryWhat is your universal strategy to make your business a success and how will you go about this? Clock Repair and Service Shop Marketing StrategyWhat are the tangible methods you are going to employ in order to market your Clock Repair and Service Shop business to your existing and potential patrons. You can in addition add the expenses involved in doing this and strategies involved in lowering your marketing costs and how your marketing strategy can target your patrons better. For instance if you are using PPC as a way to target Clock Repair and Service Shop patrons you may well use long tail keyword search phrases preferably than succinct generic words. This should reduce your Pay Per Click expenses as well as laser targeting your clients; even though it will of course take longer to set up. Read more about marketing strategy. Clock Repair and Service Shop Pricing StrategyHow have you arrived at your prices for your services and products? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing? Check out this article on pricing up your products Promotion StrategyWhat promotion strategies are you going to instigate to get the word out about your products and services to your likely patrons - are you going to do media releases, hold events, networking, sales pitches, follow-ups, have promotional products? Business Competitive EdgeDo you have some benefits over your opposition that you can exploit to your gain? Are you able to keep your outlay lower than your competitors so that you are continually the cheapest? Do you have a first-class place? Are you the pioneer or the only one to provide a product or service? Are you able to stay in front of the opposition and if so what enables you to do this? Do you have a good class, trademarks, patents or a licence? Web StrategyAre you just going to have nothing at all or an all singing and dancing website with bells and whistles on? In most scenarios it's going to be something in-between these two, and you ought to contemplate long and hard where your company is going to position itself. You can go and see this website and get more info on the subject of putting your Clock Repair and Service Shop business online. Sales StrategyHow are you going to pick up sales for your Clock Repair and Service Shop business in the first place and how are you going to build up or maintain sales as time goes on? How much is each sale going to cost you? Make certain you know what questions to ask of your possible patrons and know the answers to likely questions they will ask you. How are you going to create a rapport with your customers to get prospective sales from them? How are you going to observe your sales? Do you want to increase your sales? Formulating a good business proposal will increase your chances of getting a sale. Use this sample Clock Repair and Service Shop business proposal to assist you. Management SummaryManagement TeamWho are the foremost protagonists in your business? Clock Repair and Service Shop Organizational StructureWhat is the hierarchy of your company - who is in charge of every division inside your business? Personnel PlanThis should be a roll of everyone in your business, their wage and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is prone to alter in the future or not. Clock Repair and Service Shop Financial PlanWill you bring in all your own funding or will it be a fusion of your riches, bank loans, or angel investors? Do you need help in writing your financial plan? Clock Repair and Service Shop Break Even AnalysisHow long will it take to get your capital investment back through sales of your services and products. You should represent this in a graphical format. You can obtain free breakeven analysis including a spreadsheet and simple examples. Clock Repair and Service Shop Profit and LossYou can represent profit and loss in the form of a monthly and yearly bar chart as well as tables. Clearly these ought to be revised as your business goes along on a monthly basis. You can obtain a free profit and loss spreadsheet to assist you. Clock Repair and Service Shop Cash FlowYou ought to have charts and tables to reveal your cash balance and your net cash flow. Download a free cash flowspreadheet. AppendixThis ought to comprise all your essential info which makes your business operate efficiently. This should be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and ought to only be given to impending investors. Exit StrategyHow exactly are you going to sell your Clock Repair and Service Shop Business?
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