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Strategy and Implementation Summary
What is your universal approach to make your business a winner and how will you realize this?
Drinking Fountain Service Marketing Strategy
What are the tangible methods you are going to exercise in order to market your Drinking Fountain Service business to your present and impending customers. You can moreover add the outlay involved in doing this and strategies involved in lowering your marketing overheads and how your marketing strategy can seek out your patrons better. For instance if you are using PPC as a structure to target Drinking Fountain Service customers you could employ long tail keyword search phrases rather than short generic words. This ought to diminish your PPC expenditure as well as laser targeting your customers; though it will of course take longer to set up. Read more about marketing strategy.
Drinking Fountain Service Pricing Strategy
How have you arrived at your prices for your services and products? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to put into operation to get the sound out regarding your products and services to your would-be customers - are you going to do media releases, hold events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some benefits above your rivalry that you can exploit to your advantage? Are you capable of keeping your expenses lower than your rivalry so that you are at all times the cheapest? Do you have a first-rate position? Are you the pioneer or the only one to provide a service or product? Are you capable of staying in front of the rivalry and if so what enables you to do this? Do you have a good make, trademarks, patents or a licence?
Web Strategy
Are you going to have no website whatever or an all singing and dancing website with bells and whistles on? In most scenarios it's going to be something in-between these two, and you need to consider long and hard where your business is going to position itself. You can pay a visit to this website and get more info regarding putting your Drinking Fountain Service business online.
Sales Strategy
How are you going to generate sales for your Drinking Fountain Service business in the first place and how are you going to intensify or uphold sales as time goes on? How much is each sale going to cost you? Make definite you know what questions to ask of your possible clients and know the answers to likely questions they will ask you. How are you going to foster a bond with your patrons to get future sales from them? How are you going to check your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Drinking Fountain Service business proposal to assist you.
Management Summary
Management Team
Who are the key players in your business?
Drinking Fountain Service Organizational Structure
What is the structure of your business - who is the manager of every division in your company?
Personnel Plan
This ought to be a record of each person in your company, how much they get paid and what if any share options they have for now and in the future. You can also add what type of contracts they have, short and long term and whether that is expected to alter in the future or not.
Drinking Fountain Service Financial Plan
Will you supply all your own funding or will it be a mixture of your money, bank loans, or angel investors? Do you need help in writing your financial plan?
Drinking Fountain Service Break Even Analysis
How long will it take to get your capital investment back by means of sales of your services and products. You ought to represent this in graphical form. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Drinking Fountain Service Profit and Loss
You can embody profit and loss in the form of a monthly and yearly bar chart as well as tables. Clearly these should be revised as your business goes along on a monthly base. You can obtain a free profit and loss spreadsheet to assist you.
Drinking Fountain Service Cash Flow
You should have charts and tables to demonstrate your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This should consist of all your key information which makes your business operate efficiently. This ought to be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and ought to only be given to probable investors.
Exit Strategy
How exactly are you going to sell your Drinking Fountain Service Business?
Drinking Fountain Service Business Plan Page 1 | Drinking Fountain Service Business Plan Page 2
Useful Drinking Fountain Service Resources
Drinking Fountain Service Marketing Plan | Drinking Fountain Service Equipment | Drinking Fountain Service Online
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