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Strategy and Implementation Summary
What is your general stratagem to make your business a winner and how will you complete this?
DVD Rental Marketing Strategy
What are the tangible methods you are going to employ in order to promote your DVD Rental business to your present and impending patrons. You can in addition add the overheads involved in doing this and strategies involved in lowering your marketing expenses and how your marketing strategy can target your clients better. For instance if you are using Pay Per Click as a means to go for DVD Rental patrons you could use long tail keyword search phrases to a certain extent than succinct generic words. This ought to slash your PPC costs as well as laser targeting your patrons; even though it will of course take longer to set up. Read more about marketing strategy.
DVD Rental Pricing Strategy
What stratagem did you use to get your selling prices for your services and products? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to execute to get the word out concerning your products and services to your would-be customers - are you going to do media releases, run events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some advantage above your rivalry that you can exploit to your advantage? Are you able to keep your costs lower than your rivals so that you are constantly the cheapest? Do you have a superior place? Are you the originator or the only one to supply a service or product? Are you able to stay in front of the rivalry and if so what enables you to do this? Do you have a good make, trademarks, patents or a licence?
Web Strategy
Are you going to have no website at all or an all singing and dancing website with bells and whistles on? In most case it is going to be something in-between these two, and you need to think long and hard where your business is going to position itself. You can visit this website and get more information concerning putting your DVD Rental business online.
Sales Strategy
How are you going to get sales for your DVD Rental business in the first place and how are you going to increase or sustain sales as time goes on? How much is every sale going to cost you? Make certain you know what questions to ask of your would-be patrons and know the answers to likely questions they will ask you. How are you going to make a bond with your clients to get future sales from them? How are you going to check your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample DVD Rental business proposal to assist you.
Management Summary
Management Team
Who are the most important players in your business?
DVD Rental Organizational Structure
What is the structure of your business - who is in charge of every department inside your company?
Personnel Plan
This should be a list of everyone in your company, how much they are paid and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is apt to change in the future or not.
DVD Rental Financial Plan
Will you provide all your own funding or will it be a fusion of your riches, bank loans, or angel investors? Do you need help in writing your financial plan?
DVD Rental Break Even Analysis
How long will it take to get your investments back in terms of capital outlay through sales of your products and services. You should represent this in a graphical format. You can obtain free breakeven analysis including a spreadsheet and simple examples.
DVD Rental Profit and Loss
You can represent profit and loss in the form of a monthly and yearly bar chart as well as tables. Observably these should be revised as your business goes along on a monthly base. You can obtain a free profit and loss spreadsheet to assist you.
DVD Rental Cash Flow
You ought to have charts and tables to explain your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This should incorporate all your critical information which makes your business operate efficiently. This ought to be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and should only be given to probable investors.
Exit Strategy
How exactly are you going to sell your DVD Rental Business?
DVD Rental Business Plan Page 1 | DVD Rental Business Plan Page 2
Useful DVD Rental Resources
DVD Rental Marketing Plan | DVD Rental Equipment | DVD Rental Online
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