 |
 |
|
|
 |
Strategy and Implementation Summary
What is your general approach to make your business a success and how will you complete this?
Handmade Toy Maker Marketing Strategy
What are the concrete methods you are going to exercise in order to promote your Handmade Toy Maker business to your existing and prospective clients. You can in addition add the overheads involved in doing this and strategies involved in lowering your marketing expenditure and how your marketing strategy can target your clients better. For example if you are using PPC as a system to target Handmade Toy Maker customers you may perhaps draw on long tail keyword search phrases to a certain extent than succinct generic words. This should cut down your PPC expenditure as well as laser targeting your clients; even though it will of course take longer to set up. Read more about marketing strategy.
Handmade Toy Maker Pricing Strategy
What stratagem did you use to get your selling prices for your services and products? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to implement to get the word out about your products and services to your possible clients - are you going to do media releases, run events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some advantage over your opposition that you can exploit to your advantage? Are you capable of keeping your expenses lower than your rivalry so that you are constantly the cheapest? Do you have a premier location? Are you the pioneer or the only one to provide a product or service? Are you able to stay in front of the rivalry and if so what enables you to do this? Do you have a good class, trademarks, patents or a licence?
Web Strategy
Are you just going to have nothing at all or an all singing and dancing website with bells and whistles on? In most case it's going to be something in-between these two, and you ought to think long and hard where your business is going to position itself. You can go and see this website and get more info concerning putting your Handmade Toy Maker business online.
Sales Strategy
How are you going to acquire sales for your Handmade Toy Maker business in the first place and how are you going to build up or sustain sales as time goes on? How much is every sale going to cost you? Make definite you know what questions to ask of your budding clients and know the answers to likely questions they will ask you. How are you going to construct a bond with your clients to get future sales from them? How are you going to monitor your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Handmade Toy Maker business proposal to assist you.
Management Summary
Management Team
Who are the central protagonists in your company?
Handmade Toy Maker Organizational Structure
What is the structure of your company - who is in charge of each division within your organization?
Personnel Plan
This should be a directory of each person in your business, how much they are paid and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is likely to alter in the future or not.
Handmade Toy Maker Financial Plan
Will you bring in all your own funding or will it be a combination of your cash, bank loans, or angel investors? Do you need help in writing your financial plan?
Handmade Toy Maker Break Even Analysis
How long will it take to get your investments back in terms of capital outlay through sales of your products and services. You ought to represent this in a graphical format. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Handmade Toy Maker Profit and Loss
You can denote this usually in the form of a monthly and yearly bar chart as well as tables. Obviously these should be revised as your business goes along on a monthly basis. You can obtain a free profit and loss spreadsheet to assist you.
Handmade Toy Maker Cash Flow
You ought to have charts and tables to illustrate your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This ought to involve all your crucial info which makes your business tick. This should be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and should only be given to likely investors.
Exit Strategy
How exactly are you going to sell your Handmade Toy Maker Business?
Handmade Toy Maker Business Plan Page 1 | Handmade Toy Maker Business Plan Page 2
Useful Handmade Toy Maker Resources
Handmade Toy Maker Marketing Plan | Handmade Toy Maker Equipment | Handmade Toy Maker Online
Find a different business plan...