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Strategy and Implementation Summary
What is your general approach to make your business a success and how will you achieve this?
High School Marketing Strategy
What are the authentic methods you are going to draw on in order to market your High School business to your present and potential patrons. You can additionally add the overheads involved in doing this and strategies involved in reducing your marketing expenditure and how your marketing strategy can seek out your patrons better. For example if you are using Pay Per Click as a way to go for High School clients you possibly will employ long tail keyword search phrases rather than short generic words. This ought to drive down your Pay Per Click expenditure as well as laser targeting your clients; even though it will of course take longer to set up. Read more about marketing strategy.
High School Pricing Strategy
What policy did you use to get your selling prices for your services and products? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to put into action to get the word out about your services and products to your likely patrons - are you going to do media releases, run events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some advantage over your rivals that you can exploit to your gain? Are you capable of keeping your expenditure lower than your rivalry so that you are continuously the cheapest? Do you have a superlative site? Are you the originator or the only one to provide a service or product? Are you capable of staying ahead of the opposition and if so what enables you to do this? Do you have a good brand, trademarks, patents or a licence?
Web Strategy
Are you going to have no website at all or an all singing and dancing website with bells and whistles on? In most case it's going to be something in-between these two, and you ought to contemplate long and hard where your company is going to position itself. You can go and see this website and get more information about putting your High School business online.
Sales Strategy
How are you going to pick up sales for your High School business in the first place and how are you going to intensify or maintain sales as time goes on? How much are your sales going to cost you? Make definite you know what questions to ask of your budding patrons and know the answers to likely questions they will ask you. How are you going to create a bond with your clients to get future sales from them? How are you going to observe your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample High School business proposal to assist you.
Management Summary
Management Team
Who are the core protagonists in your business?
High School Organizational Structure
What is the hierarchy of your company - who is the manager of every division in your business?
Personnel Plan
This should be a register of every person in your company, their wage and what if any share options they have for now and in the future. You can also add what type of contracts they have, short and long term and whether that is apt to change in the future or not.
High School Financial Plan
Will you bring in all your own funding or will it be a mixture of your funds, bank loans, or angel investors? Do you need help in writing your financial plan?
High School Break Even Analysis
How long will it take to get your capital investment back through sales of your products and services. You should represent this in graphical form. You can obtain free breakeven analysis including a spreadsheet and simple examples.
High School Profit and Loss
You can denote this usually in the form of a monthly and yearly bar chart as well as tables. Obviously these ought to be revised as your business goes along on a monthly base. You can obtain a free profit and loss spreadsheet to assist you.
High School Cash Flow
You ought to have charts and tables to display your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This should take account of all your critical info which makes your business operate efficiently. This should be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and should only be given to likely investors.
Exit Strategy
How exactly are you going to sell your High School Business?
High School Business Plan Page 1 | High School Business Plan Page 2
Useful High School Resources
High School Marketing Plan | High School Equipment | High School Online
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